NewSol, we specialize in PPC (Pay-Per-Click) management services that drive results and help businesses achieve their online advertising goals. While our primary focus is on PPC, we understand the value of digital marketing for businesses like “Roller Academy,” which offers app development courses. We work to ensure that your marketing budget is optimized for maximum return on investment. Here’s what our PPC management services entail:

CHALLENGE:

This education-oriented business offers a wide array of products, aimed primarily at boosting lead generation. Consequently, we encountered significant hurdles in:

• Selecting keywords geared towards generating sales.
• Attracting pertinent website traffic.
• Implementing effective remarketing and retargeting strategies.
• Enhancing sales figures.
• Reducing the cost per conversion.

LEADS DATA BEFORE WE STARTED:

WHAT WE DID:

NewSol’s PPC experts researched exact keywords and then decided to go with traffic keywords initially as they had good average monthly searches and drove relevant traffic to the website.

During the first week of our PPC process, we added all the targeted keywords that had high searches and modified the ad copies. The next phase was to optimize the search query reports to add negative keywords to stop irrelevant traffic to the website.

By doing all these changes, we noticed a significant increase in the number of clicks and CTR in Google Ad words.

• We decreased the cost/conv. From Dh 276 to Dh 100 INR.
• We have had 923 conversions till now.

RESULTS: