With our PPC campaign management strategies we maximize exposure of your ads within given budget constraints while staying compliant with industry standards of practice. In addition, we also employ A/B testing methodologies to find out which ad formats perform better over time while reducing wastage of resources. We develop an effective PPC campaign strategy tailored to your budget and goals. We can create new campaigns or improve existing ones, utilizing keyword research and ad copy optimization techniques.
Our team of experts at NewSol will conduct thorough research into relevant keywords related to your industry in order to select the best keywords for targeting in PPC campaigns. We will monitor competitors’ keywords, review search terms and track current trends. Once we establish the right keywords, we write creative yet professional ads that are optimized for higher click-through rates. Our ad copywriters use engaging language while still keeping it within guidelines set by the platform you’re using (Google Adwords, Amazon, eBay etc). We make sure that users landing on your page are motivated to convert into leads/sales through appropriate content and calls-to-action.
